What can attorneys learn from companies like Apple and Zappos? A great deal, according to Jack Newton, co-founder, president and CEO of cloud-based law practice management company, Clio. So, what does selling shoes and iPads have to do with the…
Blogging remains the preferred publication method for solo and small firm lawyers dedicated to content marketing. Of course, that singular dedication does not mean that everybody’s getting it right. Here are three simple tweaks that you can make to…
Do you use a Mac or iOS device in your law practice? If so, you are part of a growing trend among solo and small firm lawyers. According to the ABA 2013 Legal Technology Survey Report, 23% of small law…
Ever send an email to your colleague across the hall rather than picking up the phone? Sure, we all have. And, while the telephone is not by any means obsolete, email has become a primary means of communication for many…
On June 5, we will host our fourth annual ‘super’ marketing conference: Building Relationships to Build Business. Suffolk University Law School will host, and the event is co-sponsored by Suffolk’s Center for Advanced Legal Studies, the Massachusetts Bar Association and…
It’s sort of a rite of passage at this point to go out to the American Bar Association’s TECHSHOW (yes, that’s right: ALL CAPS), and to then write a recap post about your experience. I mean, everybody’s doing it: Beverly…
Ever "Googled" someone? Sure, we all have. These days, the Internet is the first place we go to find and gather information about someone. Whether you ask Siri or type in a search string, our introduction to a new contact…
The chief difficulty in having so many programs and applications that we use in our work and personal lives is that we wish to secure much of data we put online -- or, if not the data, certainly the accounts…
Thanks to mobile devices, attorneys can remain connected to their offices while on the go. While this can be hugely advantageous to practitioners, having access to confidential client data can also pose major security concerns. Small handheld smartphones, in particular,…
You’ll have read some variation of the Myth of Sisyphus elsewhere, no doubt; and, mostly, the story gets you weepy over ol’ Sisyphus because, each time he seems to have completed his task . . . well, the boulder rolls…