The legal industry has a genuine concern in rooting out charlatans. The advertising ethics rules reflect as much, with a general prohibition against producing and disseminating false or misleading information, that expands out from there. There are, assuredly, important concepts…
Lawyers have a reputation for being aggressively confident; but, that notion has mostly been buttressed by television and movie depictions of trial attorneys. (Maybe I’m just playing devil’s advocate here, though.) Most of the attorneys that I’ve met would not…
Every business travels upon a strong current, built of inertia. As work gets done, and as business picks up, ways to do things develop, and become processes -- even if those ways were never meant to be formalized processes, but…
Many new lawyers I talk to are reluctant to start blogging, even as it’s a tremendous content marketing tool that is one of the best ways for lawyers to build their expertise, and their following. A variant of the same,…
The popular Mac Lovin' fest is back this October 23-25 at Disney’s Yacht Club Resort. If you use (or are thinking about using) Mac or iOS products in your law practice, this conference is for you. MILOfest is an outgrowth…
This summer, Boston is the place to be for legal conferences, with a number of major organizations invading, in support of significant events. The Association for Continuing Legal Education (ACLEA), the National Association of Bar Executives (NABE) and the American…
June 5th marked MassLOMAP’s fourth annual Super Marketing Conference in Boston. Marketing experts traveled across the continent to provide their knowledge on marketing trends, ethical use of social media, importance of customer service, search engine optimization, analyzing return on investment,…
Blogging remains the preferred publication method for solo and small firm lawyers dedicated to content marketing. Of course, that singular dedication does not mean that everybody’s getting it right. Here are three simple tweaks that you can make to…
Do you use a Mac or iOS device in your law practice? If so, you are part of a growing trend among solo and small firm lawyers. According to the ABA 2013 Legal Technology Survey Report, 23% of small law…
On June 5, we will host our fourth annual ‘super’ marketing conference: Building Relationships to Build Business. Suffolk University Law School will host, and the event is co-sponsored by Suffolk’s Center for Advanced Legal Studies, the Massachusetts Bar Association and…